Cobotiq is a small start-up company that sells autonomous robots to the service industry. As a small company entering a very new yet highly competitive market, Cobotiq wanted to make sure they sent the right message with each customer impression.
I was tasked with creating the entire company brand identity from scratch. Through the use of simple color pallets, generous use of white space and an anthropomorphic logo I created a brand impression that is both high-tech and user-friendly.
My Role in this Project:
- Creative Concept
- WordPress Development
- Project Managment
- Brand Identity
Additional Team Members:
- This was a solo project
When you think of a robot you probably think of C3PO from Star Wars or Optimus Prime from Transformers. You don’t often think of a vacuum cleaner or floor sweeper. Odd boxy looking machines don’t capture the imagination of most people. Cobotiq wanted to change that.Through the use of simple color pallets, generous use of white space and an anthropomorphic logo I created a brand impression that is both high-tech and user-friendly.
Through the use of simple color pallets, “high-tech” lettering and an anthropomorphic letter “o” Cobotiq is a brand impression that is intelligent, technology focused, and approachable.
Cobotiq is a licensed dealer for a line of autonomous robots so my client wanted a card that builds the Cobotiq brand, but also leveraged the name recognition of the Intellibot brand.
Social Media Headers
Social media is an expected contact point for every company in today’s market. Even for a B2B enterprise like Cobotiq professional appearance in on social media is important.